Business Growth & Management • Ad Performance

Marketing Campaign ROI & ROAS Calculator

Analyzes advertising effectiveness by comparing campaign revenue against cost of goods and ad budget.

100% Free Online Real-Time Calculations Client-Side Privacy Guaranteed

Marketing Campaign ROI & ROAS Calculator

Interactive Calculation Console

How This Calculator Works

Measures gross multiple on ad dollars (ROAS) alongside net bottom-line profitability (ROI).

Marketing ROI & ROAS

ROAS = Revenue / Ad Spend | Marketing ROI % = [(Revenue - Costs) / Costs] × 100

Frequently Asked Questions

What is considered a good ROAS?
A 4:1 ROAS ($4 revenue for every $1 spend) is standard for profitable e-commerce operations.

Related Calculators & Financial Tools

Marketing Efficiency

Customer Acquisition Cost (CAC) Analyzer

Determines your acquisition cost per customer across marketing channels and sales operations.

Open Calculator →
Unit Economics

Customer Lifetime Value (CLV / LTV) Calculator

Measures the total net profit a business expects to earn from a single customer throughout their relationship.

Open Calculator →
Pricing Strategy

Profit Margin & Markup Calculator

Converts between cost, revenue, profit margin percentage, and markup percentage instantly.

Open Calculator →

Explore the Complete Suite of 48+ Financial Tools

From loan amortization to business break-even and live gold bullion rates, RichQuill provides comprehensive online calculators for every stage of your financial journey.

Browse All Calculators →

Embed This Calculator

Embed this interactive Marketing Campaign ROI & ROAS Calculator directly on your blog, financial portal, or client resource page. It is 100% free with the included attribution backlink.

Live Iframe Preview ↗